Archive | October, 2011

Preparedness for the Small Business

From time to time, I’m asked to talk to groups of business folks with small operations, family owned businesses, home-based operations, and owener operated enterprises.   Here is the substance of an hour’s talk: Think About It: There IS A 9 OUT OF 10 chance that your business will go out of business for good […]

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Using Video to Train Yourself

Video is a wonderful media and tool for every organization to train yourselves in crisis management and crisis communication, including outreach and media interviews.   When you link up with a fabulous professional who is also affordable, like Chris McKenna with, you are able to train yourselves and your people in several layers:  We […]

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